Invoice Bazaar Blog

Google to help small retail businesses in African countries to grow

By Invoice Bazaar | June 21, 2022

Google has plans to help and support small retail businesses in African countries to grow. Revealing this, Juliet Ehimuan, Google Country Director for West Africa, said e-commerce offers small businesses in African nations an opportunity to lure new customers and grow. Meanwhile, Google is partnering with Coursera to provide an online career certificate course in digital marketing for SMEs, with 1,000 scholarships available to Africans. Small businesses will benefit from the training as they expand their online presence and access new markets. A new tool called Local Opportunity Finder is also being released to help business owners to improve their online presence.

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