A recent online survey of 2,004 SMEs in the USA has revealed that most small business owners lack the financial insights needed to become successful. They also lack day-to-day insight into what is negatively affecting their business enterprise’s growth the most. Meanwhile, 78% of the survey respondents said they could be more successful if they can have immediate access to financial insights. Furthermore, 29% of the survey respondents didn’t know which area of their business had the highest expenses, and 37% were unaware of which vendor they invested the most in during the last three months or the last year.
