India’s micro, small, medium enterprises (MSME) sector has been severely affected by the Covid-19 pandemic. Because of this development, many small businesses have closed down their operations while others are struggling to sustain themselves. As a result, MSMEs have started appreciating the value of insurance, and they have realized that insurance cover can protect their businesses.
Furthermore, every small business owner now knows that while working capital can help sustain his business enterprise’s day-to-day functions, insurance coverage helps mitigate unprecedented financial risks. As such, lately, the demand for insurance cover in India’s MSME sector has increased significantly, especially for group health-related policies.